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Our Rebrand | The Story Behind Our Little White Shed

Our Rebrand | The Story Behind Our Little White Shed
If you've been hanging around with us for a little while, then you know that we've recently rebranded to Little White Shed & Co. (formerly Country Moon Candle Co.)!
 
It allllll started at the end of 2020.  We were talking about our candles and what improvements we could make in the coming year and the conversation shifted from our candles to our branding.  We all agreed that our old branding didn't exactly fit what we were trying to create.  Cozy, inviting, and nostalgic are a couple of words that came to mind when we starting to think through our new branding.  As we continued to work through the details of our rebrand, we decided that we would rebrand EVERYTHING.  Our products, packaging, and even our company name.
This is the place where our small business began - our little white shed.  It's filled with laughs, good music, hard work, and lots of coffee. It's somewhere that brings us feelings of coziness, warmth, and happiness - and, it represents all of the feelings that we want to bring to our customers.  Little White Shed & Co. got thrown out as a new company name in one of our brainstorming sessions and it stuck.
  
For some reason, our little white shed makes the happy moments a little bit sweeter and seems to make the worries and stresses of real life just disappear when we're in there. We've put so much thought into our new products and our hope is that LWS & Co. candles can bring you the same level of comfort, warmth, and coziness that our little white shed brings to us. We continue to hand-pour each of our candles and melts with the same high quality ingredients, just into new jars with different labels.
 
Thank you all for being here and supporting us.  It means more to us than you know!
 
Christine, Ally, and Alyssa
Little White Shed & Co.
Hand-poured candles crafted for cozy living.
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1 comment

  • How sweet you guys! I love the new name! I totally agree that your products make my place like the little white shed- “happy moments a little bit sweeter and seems to make the worries and stresses of real life just disappear when we’re in there.” I come here each month for your calendar wallpaper bc it brings my office cozy & happy. :) Thank you for all your hard work!

    Congrats ladies,
    Stina

    Stina Robin

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Hand-Poured Candles Crafted for Cozy Living

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